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Benedict Choo

Associate Group Director

Why I join Huttons DPremium Division
The reason why I join Huttons and in particular DPremium Division, all comes down to a 20 years experience as a salesperson, a manager (leader), and a businessman.

As sales persons, it is important that we have unlimited access to good products to bring to our potential customers. In Huttons, we are pampered with new launches after new launches from renowned developers including CDL, WingTai, Fraser Far East and many more. This allows me to concentrate in selling without having to worry if I can find the next good product to present to my potential customers.

As leaders, it is important that I am recognized and given the opportunity and platform to lead, while at the same time, adequately rewarded. At Huttons, we can choose the career path of becoming a project group leader, chief group leader, 2nd IC and eventually main IC. This path is both rewarding and challenging.

The other aspect of leadership is within DPremium Division. In DPremium, we believe in continuously sharing, training, learning and grooming our associates to be the next leader. Adding on to a strong cohesive culture, new associates are assured that they will never have to walk alone.

As businessman, we overlook an entire business module, set plans, targets and process and run them on a day-to-day basis. Apart from the importance of having the right infrastructure and support from the company, very often we need to tap onto the expertise of our fellow associates and partners. In DPremium, I can easily tab into other’s expertise without reservation. This allows me to achieve more with less.

Why I love what I do
Real estate is a rewarding career if one is with the right company and surrounded oneself with the right people and team. However reward alone does not motivate me. I enjoy leading and making a difference in the life of people around me. As a leader in DPremium, I get to do just that, enjoying the reward of a successful career and leading and make a difference in the life of my associates and peers.

My career path
Graduating with a BSC Management (HONS), I soon realize that life is not all about paperwork. For the first 15 years I was in the car trade, starting from a sales person to eventually owning my own business. While the rewards were good, I cannot say the same about job satisfaction. Finally I found my place in the real estate business, where I can proudly say today, I am enjoying what I am doing.

A day at work
A day at work involves interacting with clients, addressing their needs and giving them the best possible advice for their property needs. Other then that I would most probably be meeting the teams, providing them with training so that they are well equipped to give advice to their clients.

Being a Team Leader to me…
Being a team leader to me is really about sincerely wanting to make a difference in the life of the people around me, in particular, my team. A leader carries certain responsibility to ensure the success of every teammate.

What I love outside of work
Outside work I am a free spirit. I enjoy hanging out with friends, doing sports from time to time, partying or travelling.